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State of the American Shopper 

Unlocking consumer loyalty

Our latest research reveals American shoppers are spending cautiously and actively seeking value. While price is critical, it’s not the only decision driver—convenience and experience build lasting loyalty. Discover how generational shifts impact spending and find actionable strategies to retain your best customers in our latest report.

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Quicktake: What can we expect from shoppers in 2026 based on holiday shopping trends?

It’s a new year, but shoppers will likely rely on tried-and-true habits

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Data Privacy Day: Take control of your digital footprint

Protecting personal data online has never mattered more. 

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GameStop revitalizes its credit card program

GameStop needed assistance revitalizing its credit card program to create deeper engagement with customers and loyalty members.

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